Product Styling

food menu

CREATIVE DIRECTION & STYLING

Iulia Iacob / Mugur de ZOF

The product styling for the new menu at Euforia Retreat & Spa reflects the hotel’s wabi-sabi philosophy by embracing simplicity, natural elements, and timeless elegance. Each dish is meticulously styled to celebrate the beauty of imperfection, with a focus on seasonal, locally sourced ingredients presented in a way that highlights their organic textures and colors.

The plates and serving ware, crafted from natural materials such as ceramics, stone, and wood, add a tactile depth, perfectly complementing the dishes’ visual appeal. The muted color palette—earthy tones paired with soft neutrals—creates a serene and cohesive aesthetic that aligns with the overall ethos of Euforia Retreat & Spa.

The gallery, captured through the lens of Deer’s Photography, brings this vision to life. Their expert eye for detail and ability to play with natural light have elevated the menu’s presentation, showcasing the harmonious compositions and subtle contrasts that define the Euforia experience. The photography not only highlights the dishes but also immerses the viewer in the tranquil and refined ambiance of the retreat.

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